Thesis & Semester Projects

The Technology Marketing Group offers final theses related to current and relevant research questions. The topics come from our ongoing research projects as well as cooperations with industry partners. Primarily, final thesis have an empirical character. Additionally, the relevant and current literature has to be reviewed and discussed as well as unanswered research questions have to be identified.

Requirements you have to meet to write a thesis at our chair

Interest in Marketing and Marketing Research
Interest in empirical and analytical work
Successful participation at least some of our Chair's courses, such as: "Introduction to Marketing", "Marketing Analytics" and "Empirical Methods in Management", for example.
Proposal (about 2 pages)
Curriculum Vitae
Transcript of records

Note: specialist thesis topics outside of marketing may be considered, if relevant for ongoing Chair research interests. Marketing knowledge and/or course participation is not required for Mobiliar Lab for Analytics thesis or semester projects.

Available Projects and Theses

Download Guidelines for thesis (PDF, 259 KB) (external page Thesis Template)

Members of our chair support supervision of thesis topics. Please visit the respective team members pages to find their supervision specialities. An overview of our team can be found at the following link here.

You may suggest your own thesis topic to us, or alternatively, specific theses and projects may be avilable from time to time. Current offers are specified below:

Available Master's Theses:

Available Semester Projects:

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Previous Projects and Theses

Please find below a non-exhaustive list of thesis topics completed by both MAS and regular Master's students at our chair:

ETH MTEC Declaration of Originality, Citation Etiquette, Grading Scheme

The Declaration of Originality has to be signed before the start of every project/thesis!